Creative Strategist-D2C start-up London Up to £50k We have partnered with one of the UKs fastest growing D2C marketplace start-ups who are looking for a Creative Strategist to work closely with their Head of Growth. This role is about thinking big, executing quickly and acting with a commercial brain turning insights into powerful creative that sells. What youll be doing:- Develop and implement a content strategy focused on performance and conversion optimisation. Lead bold ideation and direction, consistently crafting ad concepts that tap into whats resonating in paid channels. Embrace a test-and-learn approach, rapidly evolving creative based on real-time performance metrics. Partner with performance marketers to optimise content based on sales-driving insights. Explore top-performing content across ad libraries and social platforms to inspire impactful future ads. Analyse competitor performance and translate insights into strategies that drive market advantage. What we are looking for:- 2 years experience in a performance-driven creative role. Ideally youve come from a DTC brand or a Media Agency with relevant industry focus. You have bags of experience with Meta and TikTok Ads and know what performs well and you know how best to optimise creatives for each platform. You act with a commercial brain i.e not every idea is focussed on what looks the best, it needs to make sense commercially. You are performance minded and able to interpret live data and adjust creative accordingly. Youve worked in a lean setup and are happy to run with autonomy when needed. You thrive in a fast-paced environment.
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